FDS launches FranMatch service

16/08/2006: FDS, franchise consultants and publisher of The Franchise Magazine, is piloting a new franchisee recruitment scheme in its Anglia, London, South East and Northern regions.

FDS is looking for a cross section of bfa members from these areas to further pilot this service, which the company believes will help franchisors achieve their franchisee recruitment targets. Managing Director Roy Seaman describes the scheme as a franchisee matchmaking service whereby FDS will do the legwork pre-qualifying and introducing franchisees to franchisors.

David Paulson, FDS Franchise Recruitment Coordinator, explains: "For a low monthly retainer and a success fee for each candidate that goes on to become a franchisee, we will promote your franchise opportunity in The Franchise Magazine and The United Kingdom Franchise Directory online. We will then manage the leads on your behalf from these sources using a bespoke lead management system which provides automated, personalised responses to enquiries and drip feeds information to candidates over a period of time.

"FDS will then make a number of fact finding phone calls to pre-qualify candidates before introducing the suitable ones to franchisors and arranging for them to meet. This eliminates unsuitable candidates and ensures Franchisors only speak with serious candidates."

With the new matchmaking service, FDS can offer franchisors a total franchise consultancy service from evaluating a business, formulating the franchise package, through to piloting the franchise, recruiting franchisees and even expanding the brand overseas. FDS has been providing professional advice and guidance to franchisees and franchisors through its offices worldwide for more than 25 years and has assisted more than 10,000 people to select their franchise.

Notes to Editors

Altogether some 950 companies are now offering a Business Format Franchise in the UK and in total are offering over 50,000 new business start-up opportunities.

FDS is a franchise consultancy and publications group which was launched in 1981 and has offices established in Norwich, Reading, Birmingham and Manchester. FDS publishes magazines dedicated to franchising including The Franchise Magazine and The Irish Franchise Magazine, and maintains a number of franchise websites including www.theukfranchisedirectory.net, www.europeanfranchising.net and www.franchise-international.net.

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